[Remote] Director, AI Solutions Strategy & Planning
Note: The job is a remote job and is open to candidates in USA. Instacart is a grocery technology company transforming the grocery industry through delivery services and retailer solutions. The Director of AI Solutions Strategy & Planning will lead the development and execution of commercialization frameworks, pricing strategies, and go-to-market plans for AI-driven retailer solutions. The role will partner cross-functionally with Product, Sales, Marketing, Legal, Finance, and Customer Success to scale AI products and position Instacart as a preferred technology partner for grocery retailers.
Responsibilities
- A comprehensive GTM strategy for Instacart's AI-driven solutions is defined and in motion — spanning consumer experiences, ecommerce analytics, and enhanced retailer workflows — with clear positioning, pricing frameworks, and retailer onboarding playbooks in place
- Cross-functional alignment across Product, Sales, Marketing, Finance, and Legal is established, with governance forums running smoothly and transparent decision-making processes embedded across GTM and product teams
- Pilot programs and experimentation frameworks are launched and producing real impact — validating AI-powered products with real retailer feedback and iterating based on measurable performance metrics
- Sales teams are enabled and equipped with AI-specific strategies, enablement materials, and training programs that accelerate adoption and pipeline velocity
- Market intelligence and competitive analysis are regularly informing product and commercialization decisions, keeping Instacart's AI solutions competitive, scalable, and aligned with evolving retailer needs
Skills
- 8+ years of experience in strategy, product commercialization, or GTM planning, with a proven track record of defining and executing strategies for emerging offerings and driving measurable market impact
- Experience developing GTM strategies for AI-powered products, retailer solutions, or enterprise technology platforms
- Deep understanding of AI technologies, with the ability to translate technical concepts into business value for diverse audiences
- Expertise in product positioning, pricing frameworks, and solution packaging
- Strong analytical capabilities, including experience with modeling, forecasting, and evaluating solution performance
- Exceptional cross-functional leadership skills with a track record of influencing stakeholders across Product, Sales, Marketing, Legal, and Finance
- Excellent written and verbal communication skills for simplifying complex concepts and presenting to internal and external audiences
- Strong quantitative skills to help inform opportunity sizing, impact assessment, pricing strategy, and financial outlook in partnership with cross-functional peers
- Demonstrated ability to operate effectively in ambiguous and rapidly changing environments, with a focus on iterative learning and innovation
- Familiarity with conversational AI, ecommerce analytics, or retail technology applications
- Advanced knowledge of AI product monetization models, including subscription, usage-based, and value-based models
- MBA or advanced degree in business, technology, or a related field
Benefits
- Employees have the flexibility to choose where they do their best work—whether it’s from home, an office, or your favorite coffee shop—while staying connected and building community through regular in-person events.
- This role is eligible for a new hire equity grant as well as annual refresh grants.
Company Overview
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